Brazil - Guaranteed Media Placement for Your Press Release Distribution

Hundreds of clients across Europe, Latin America and China trust us to distribute their press releases with guaranteed visibility

Frequently Asked Questions

Send Your Press Release in Minutes — Step-by-Step Tutorial

This video shows how to choose your package, submit the press release information through our form and confirm your order so our team can begin the publication process.

Ready to boost your media visibility in Brazil?

Share Your News with Guaranteed Press Release Distribution in Brazil

Connecting with audiences in Brazil’s expansive and culturally vibrant media market requires a thoughtful and localized approach. Our Press Release Distribution Service in Brazil ensures your news is published in relevant online media outlets, helping your message resonate with this diverse and influential audience.

Why Work With Us?

Reliable Media Coverage: We ensure your press release is distributed to trusted online platforms across Brazil, reaching impactful channels that match your objectives and target audience.

Custom Content Support: Whether you need your press release written from scratch or translated into Portuguese, we develop content based on your briefing, making it culturally relevant and linguistically accurate.

Enhanced Visual Appeal: One image can be included in your press release to enhance its impact. While embedded videos cannot be guaranteed, we optimize the release for effective distribution.

How Does It Work?

1. Share Your Briefing: Provide essential details about your announcement, including your goals, target audience, and a supporting image.

2. Content Development: Our team crafts or translates your press release into Portuguese, ensuring it aligns with Brazilian cultural norms and language preferences.

3. Strategic Distribution: Your press release will be shared with relevant online media outlets across Brazil to maximize its reach and visibility.

4. Comprehensive Reporting: After distribution, you’ll receive a detailed report listing all the media outlets where your press release was published.

What Makes This Service Stand Out?

• Broad Media Reach: Your press release will appear on Brazil’s most relevant online platforms, ensuring it connects with your audience.

• Localized Expertise: We adapt your message to reflect Brazil’s diverse cultural landscape, ensuring it resonates with readers.

• Streamlined Process: From content creation to publication, we handle every step, so you can focus on your goals.

Who Can Benefit from This Service?

This service is perfect for businesses entering Brazil, organizations promoting initiatives, or public figures growing their presence in this vibrant market. Whether launching a product, announcing news, or hosting an event, we ensure your press release reaches the right audience.

Let’s Get Started

Take your story to Brazil with our Press Release Distribution Service. With guaranteed publication in relevant online media, tailored messaging, and seamless execution, we ensure your story reaches and resonates with Brazilian audiences. Contact us today to make your impact in Brazil!

Brazil's Media Landscape Overview

Brazil's media landscape is one of the most dynamic in the world, characterized by a mix of traditional and digital platforms. Despite the rise of digital media, traditional outlets like television and print remain highly influential, with a few conglomerates dominating the industry.

Television Dominance

Television remains the most influential medium in Brazil, both culturally and politically. Rede Globo leads the way with its massive audience reach and diverse programming, including news, telenovelas, and sports. Other major players include RecordTV, known for religious and entertainment content, and SBT, popular for family-friendly shows. Regional networks also play a critical role in connecting local communities.

Print Media and Its Challenges

Newspapers like Folha de S.Paulo, O Estado de S.Paulo (Estadão), and O Globo have long been cornerstones of Brazilian journalism. While circulation has declined due to the rise of digital media, these outlets maintain significant influence, particularly among older and affluent audiences.

Digital Transformation

Brazil's digital media consumption is soaring. Platforms like UOL, G1, and R7 have become primary news sources for a digitally savvy population. Social media platforms, especially WhatsApp and Instagram, are widely used for news dissemination, although they are also hotspots for misinformation.

Advertising Trends

The advertising industry reflects this duality. Television still attracts the lion’s share of ad spending, but digital advertising—especially mobile and programmatic—has grown rapidly, signaling a shift in how brands connect with consumers.

Challenges and Opportunities

Brazil's media is concentrated in the hands of a few powerful conglomerates, leading to concerns over editorial independence. However, the rise of independent digital outlets and investigative journalism provides a counterbalance, offering alternative perspectives and uncovering stories ignored by mainstream media.

In summary, Brazil’s media landscape is in a period of significant transformation. While traditional outlets retain their grip on public discourse, digital platforms are redefining how Brazilians consume and interact with information.

Leading Media Outlets in Brazil

Sample Publications

Access to the sample publications here.

Why Choose túatú for Your Press Release Needs in Brazil?

With túatú, you're not just distributing press releases; you're building a strategic PR presence that drives results.

Let us help you achieve your communication goals with ease and professionalism.

Content Limitations

1. Prohibited Content Types:

   • Portraits, selfies, product photos with white backgrounds, or logos covering more than 15% of the image.

   • Advertising texts, press releases, or blog posts promoting public figures, YouTubers, or influencers.

   • Defamatory texts targeting individuals or brands.

2. Sensitive Topics:

   • Content discussing politics, esotericism, or legal matters must avoid promotional tones or harming reputations.

   • Mentioning companies or celebrities without prior authorization is prohibited.

   • Investment-related topics, including stock markets, cryptocurrencies, or Bitcoin, require authorization from Brazil’s CVM (Securities and Exchange Commission).

3. Restricted Distribution:

   • Content related to guns, medicines, illegal drugs, pornography, or anything that could result in sexual abuse.

4. Editorial Policy Compliance:

   • We reserve the right to delete, edit, remove, or modify any content deemed obscene, abusive, defamatory, false, unacceptable, or non-compliant with our Editorial Policy or our partners.

   • Content must respect morality, and avoid hate speech, incitement to violence, discrimination, erotic material, nudity, or gratuitous violence.

5. Intellectual Property and Service Usage:

   • Unauthorized use of our brands, logos, or intellectual property is prohibited.

   • Copying, reverse engineering, or modifying our services in whole or in part is strictly forbidden.